Michael Moszynski
Michael Moszynski is Founder and CEO, LONDON Advertising
After graduating from LSE, Michael worked for the Saatchi Brothers setting up highly successful agencies in Hong Kong, New York, London, Africa and The Middle East.
His experience working with travel brands includes British Airways, Qantas, Silversea, Royal Caribbean, Abercrombie & Kent, Virtuoso, Peninsula Hotels, Mandarin Oriental (for whom he ran the “I’m a fan” campaign for 25 years), Avis, Mauritius Tourism and many more.
Michael advises the world’s largest privately owned AI company that is helping deliver the biggest reduction in carbon emissions for businesses across the globe.
In 2008, Michael launched LONDON Advertising to offer clients big, global brand expertise in a more agile structure. Michael has led teams to solve some of the most challenging global briefs, from helping restore visitors to the US after 9/11 to unifying HSBC under one global brand.
Michael has been awarded UK CEO of the Year four times, but the award he is most proud of is his Order of Merit from the Knights of Malta for his charity work.
3 Questions
Here are some questions as requested that could tee me up to speak on how LONDON can help potential clients on the In Harmony proposition:
- What evidence is there that consumers are willing to pay more for a sustainable travel experience?
- How important is it that any sustainability claim is properly verified?
- From your 40+ years experience in delivering record-breaking ROI across the travel industry what are the hallmarks of a successful campaign?
