Dr. Putu Diah Sastri Pitanatri, is an associate Professor and currently hold the position of head of research
and community service center at Bali Tourism Polytechnic, Ministry of Tourism of The Republic of
Indonesia. She received her Ph.D. in Tourism Studies from Gadjah Mada University and Master degree
from Udayana University. She has been awarded as the best lecturer by the Ministry of Tourism of the
Republic of Indonesia in the Win Way Award (2018) and as the best graduate in tourism studies with
the highest GPA during her master’s (2016) and doctoral studies (2022). In addition to her participation
in numerous national and international organizations, she has also been an active reviewer for national
and international publications and speaker at a number of conferences. She has published articles,
book chapters and authored several books, including Homestay: A Mosaic of Community-Based
Tourism (2018).Her areas of research interest include smart tourism, tourist studies, and Gender
Equality in Tourism
Field of Expertise
Gender Equality in Tourism, Critical Digital Competency, Social Impact of Tourism, Visitor Experience Design
Academic Qualifications
2022
2016
PhD in Tourism Studies Gadjah Mada University, Indonesia
Master of Art in Tourism (M.Par), Udayana University, Indonesia
2007 Bachelor in Hospitality (S.ST.Par), Bali Tourism Institute, Indonesia
Academic Appointments
2023–current Head of research and community service center at Bali Tourism Polytechnic
2022-current Assistant Professor, Bali Tourism Polytechnic
2019-2022 Senior Lecturer, Bali Tourism Polytechnic
2011 Lecturer, Bali Tourism Poltechnic
Selected Projects on Gender Equality in Tourism-Related Industries
Women’s Solo Travel and Gender Equality: Insights from Labuan Bajo (2024)
This study analyzed the tourism network of Labuan Bajo, focusing on key destinations and their roles within the network, particularly for
women solo travelers, to enhance tourism management through a gender-sensitive lens. Drawing on tourist and gender studies, the
research examined destination connectivity and the unique needs of solo female travelers. Using 2,843 TripAdvisor reviews collected
from January 1, 2020, to September 1, 2023, the methodology involved constructing a tourism network through edge and node lists,
applying centrality measures (degree, betweenness, and eigen centrality), and visualizing the relationships between destinations. The
findings highlighted Padar Island as the most central and influential destination, serving as a hub for solo female travelers, followed by
Loh Liang National Park, Kanawa Island, Kalong Island, and Cunca Wulang Waterfall. Rangko Cave, with the lowest centrality, revealed
untapped potential. The analysis of clusters within the network unveiled distinct travel patterns and preferences among women, offering
strategic insights for targeted development. These results emphasized the importance of improving infrastructure and policies to create
safer, more inclusive tourism environments, advancing gender equality and enhancing travel experiences for women.
Selected Publications
Pitanatri, P. D. S., Darmawijaya, I. G., Adinda, C., Priliani, N. L. D., & Pratiwi, K. A. D. (2024). Women’s Solo Travel and Gender Equality:
Insights from Labuan Bajo According to the SDG. Journal of Lifestyle and SDGs Review, 4(2), e01822-e01822.
Pitanatri, P. D. S., Hitchcock, M., & Jackson, A. (2024). Macau, Bali and the Malay World: A Gastronomic Perspective. Jurnal Kajian Bali
(Journal of Bali Studies), 14(2), 401-422.
Fajri, D.N.A., Pitanatri, P.D.S., Valeri, M. (2024). Sustainable and Feasible: Exploring Motivation Factors Contributing to the Success of
Tourism Village Development in Indonesia. In: Valeri, M. (eds) Entrepreneurial Motivations. International Studies in
Entrepreneurship, vol 57. Springer, Cham. https://doi.org/10.1007/978-3-031-54435-4_10
Witarsana, I., Puja, I. B. P., Pitanatri, P. D. S., & Ghozi, S. (2024). Hotel selection attributes and booking intention: Challenges of hotel
industry in the oost COVID-19 pandemic era. Global Business & Finance Review (GBFR), 29(3), 68-80.
Saputra, I. G. G., & Pitanatri, P. D. S. (2023). Digital Acceptance and Resilience in Rural Tourism Destination: A Case of Bali. In Tourism and
Hospitality in Asia: Crisis, Resilience and Recovery (pp. 275-296). Singapore: Springer Nature Singapore.
Pitanatri, P. D. S., Pitana, I. G., & Valeri, M. (2022). Natural and Man-Made Crisis Management in a Small Island Tourism Destination: The
Case of Bali. In Tourism Risk. Emerald Publishing Limited.
Damanik, J., Priyambodo, T. K., Wibowo, M. E., Pitanatri, P. D. S., & Wachyuni, S. S. (2022). Travel behaviour differences among Indonesian
youth in Generations Y and Z: pre-, during and post-travel. Consumer Behavior in Tourism and Hospitality, 18(1), 35-48.
Pitanatri, P. D. S., & Wiarti, L. Y. (2022). Approaching the Paradox: Loving and Hating Technology Applications of Indonesia’s Cultural
Events. In Technology Application in Tourism Fairs, Festivals and Events in Asia (pp. 279-300). Singapore: Springer Singapore.